This Week's Herman Trend Alert

Culture and Engagement Emerge
as Keys to Success

 

  The Herman Trend Alert

January 4, 2000

Post Y2K Euphoria

362 days until January 1, 2001

For months, if not years, business and individual consumers have been jittery about the impacts of the Y2K computer dating vulnerability. Fear of the unknown caused hedging, delaying, and evaluating of a wide range of purchases and strategic moves. This caution has taken some of the luster off the expansion, growth, and investment we might ordinarily expect in today's robust economy.

Now that the magical date of January 1, 2000 has passed, we'll all go through a relatively brief period of re-evaluation. We liken this evaluation to going through the airport security screening booths, then checking to make sure you have all your belongings before moving on to your gate. Most people-and companies-will discover that they weathered the turning of the calendar page with little or no difficulty. With a collective sigh of relief, we'll realize that we can now move on with our lives. All those bad things we were so worried about are now a non-issue.

Replacing those fears will now be a sense of euphoria, or serenity and good feelings that everything is just fine . . . at least in our little world. Yes, there are all sorts of ideological, political, racial, and nationalistic conflicts all over the world, but they seem so far away. We're more concerned with those things that affect us immediately and directly. Things in our corner of the world look pretty good: we have money in our pockets, worthwhile goods and services to sell, and relatively minimal problems in making things work for the benefit of ourselves, our customers, our co-workers, our investors.

This sense of euphoria will very quickly inspire a loosening of the pocketbook strings. We'll buy more, invest more, and initiate projects that have been patiently waiting for "safer" times to implement. The economy will heat up again. More jobs will be created, many of them in high-tech areas. Competitive recruiting will intensify, leading to more churning in the labor market and more consternation among employers who crave a stable workforce.


© Copyright 1998- by The Herman Group, Inc. -- reproduction for publication is encouraged, with the following attribution: From "The Herman Trend Alert," by Joyce Gioia, Strategic Business Futurist. 336-210-3547 or http://www.hermangroup.com. To sign up, visit http://www.HermanTrendAlert.com. The Herman Trend Alert is a trademark of The Herman Group, Inc."

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ANNOUNCING FUTURESCAPES: THE FUTURE OF BUSINESS
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HEAR OUR OWN JOYCE GIOIA SPEAK AT WORLDFUTURE 2015: MAKING THE FUTURE
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FOOD SUPPLEMENT MAKES A REMARKABLE DIFFERENCE FOR OUR AUTHOR
Joyce could hardly believe her eyes when she saw his latest lab results. Her husband, who had been diagnosed with Stage 2 Kidney Disease, due to decades on lithium, now has totally normal kidney function (copies of both sets of lab results available upon request). And the only thing he did differently was to take an extraordinary new food supplement. Somehow, it normalizes body function by bringing energy to the cells. It has been found to lower cholesterol and blood pressure, and even reduce blood sugar to normal levels. For more information, call Joyce at 336.210.3548 or email her at joyce@hermangroup.com. To read this Herman Trend Alert on the web: http:// www.hermangroup.com/alert/archive_6-24-2015.html.


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