This Week's Herman Trend Alert Women---Expanding their Sphere of Influence

The Herman Trend Alert January 20, 2010 European Expectations are Mixed Expectations are often self-fulfilling. That is why when a recently released Financial Times/Harris Poll compared next decade expectations for the five largest European countries and the United States, we decided to share the results. (Two weeks ago, we actually devoted an entire Herman Trend Alert to US expectations. http://www.hermangroup.com/alert/archive_1-06-2009.html) Not surprisingly, the French and the British were the most pessimistic (44 and 36 percent respectively), while Americans (43 percent) and Spaniards (41 percent) were more optimistic about what the new decade will hold for them financially. Over 40 percent of Italians polled were on the fence (neither optimistic nor pessimistic; we wonder how their recent unrest among migrant farm workers might affect this poll, if taken today). You may remember that all of these European countries have struggled with lowered birthrates and increasing in-migration of workers to fill the open jobs local employers could not fill with nationals. Looking ahead, ten years into what people think their standard of living will be it is not just the French who are pessimistic. Over half of French adults (56 percent) say their standard of living will be worse as do many Germans (42 percent), Italians (41 percent), and Brits (38 percent). Spaniards are split as 35 percent each say their standard of living will be better and worse. When it comes to spending money most report they are spending more money than they did ten years ago; Spain (61 percent), Italy (58 percent), France (57 percent), Great Britain (51 percent) and Germany (51 percent). Global increases in terrorism may explain why very few people feel safer. Most people also believe that the US and its allies are unlikely to win the war on terror. Most Europeans agree (between 54 percent and 75 percent) that over the next ten years the government will do less for them and their families financially than it has in the past decade. Also, the current economic uncertainty is hitting home with citizens of these six countries, especially the French, and many people are taking a wait and see approach to what this new decade will bring. This attitude will negatively affect the recovery. © Copyright 1998- by The Herman Group, Inc. -- reproduction for publication is encouraged, with the following attribution: From "The Herman Trend Alert," by Roger Herman and Joyce Gioia, Strategic Business Futurists. (800) 227-3566 or http://www.hermangroup.com. The Herman Trend Alert is a trademark of The Herman Group, Inc." EMPLOYERS AND JOBSEEKERS: MARK YOUR CALENDARS Advertise at or attend VetJobs Virtual Career Fairs. VetJobs, the top veterans' job board, and PSI, the premier diversity job fair producer, are teaming up to launch these VeteransCONNECT events. Employer registration is now open with loading by February 15th. Candidate loading begins March 1st. Expect 25-30 employers and an attendee goal of 2,000 skilled jobseekers. Promoted extensively, early registration begins NOW. To register or request additional information, contact VetJobs at 877-838-5627 or email info@vetjobs.com; Employers: Mention the Herman Trend Alert to receive a Bonus. LOOKING FOR A UNIQUE VALENTINE’S GIFT? Give the gift of leadership advice in our weekly Lessons in Leadership to help your supervisors and managers remind your leaders about what’s really important The 52-week subscription is only $47, a bargain when you think about the savings to your organization in reduced turnover. Quantity discounts available by emailing Joyce at joyce@hermangroup.com. http://www.hermangroup.com/store/subscription_all.html#3 Order today! PREVENT EMPLOYEE TURNOVER IN 2012 Yes, you can prevent costly employee turnover, when you train your supervisors, managers, and executives. They will learn dozens of low and no-cost strategies and tactics that they can implement right away. We have an impressive track record and stand ready to help you. Call Carl at 336-210-3547 for a no-obligation conference call. Herman Trend Alerts are produced by the Herman Group, strategic business futurists, Certified Management Consultants, authors, and professional speakers. New subscribers are welcome. There is no charge for this public service. The Herman Trend Alert is received by over 30,000 subscribers in 78 countries, in addition to other websites and printed magazines. Do you enjoy receiving this weekly e-mail update? Contact us about our co-branded Trend Alert service. Click here to sign up for the Herman Trend Alert. Subscribe or Unsubscribe to weekly Herman Trend Alert View this week's Herman Trend Alert Archived Weekly Herman Trend Alerts

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