This Week's Herman Trend Alert

The Consequences of Virtual Meetings
 

  The Herman Trend Alert

December 5, 2007

Computer Gaming Costs Employers

We estimate that computer gaming is costing United States employers millions of dollars every year. According to a recent survey of computer gamers, 24 percent of white collar workers admitted to playing during work hours.

The most critical finding is the frequency with which these workers play. Over half (53 percent) said they play at work at least once a day. Seventy-nine percent said they play at work several times a week---or more. Eighty-four percent said that, on average, they play casual games at work for between 15 and 60 minutes each day and 11 percent said they play casual games at work for an hour or more each day.

PopCap Games, a leading developer and publisher of casual games, headquartered in Seattle, Washington surveyed their customers. Of the 7,102 respondents, 2,842 or 40 percent were identified as "white collar" workers and 35 percent of CEOs, CFOs, and other senior executives indicated they play at work. About 14 percent said that they play during business meetings and conference calls.

Worthy of note is that PopCap's white collar computer gamers are wealthier than most. Of the white collar casual gamers responding, 65 percent indicated they earn USD$50,000 or more in annual income---compared to 53 percent of all casual gamers. On top of that 22 percent said they earned USD$100,000 or more per year. They are also well-educated with 58 indicating they have college degrees. Most (91 percent) white collar gamers are age 30 or older, while 68 percent are 40 or older and 39 percent are 50 or older.

White collar workers play casual games at work, because they feel a need to decompress from their high-stress environments. Eighty-four percent of the respondents cited stress relief as a benefit of taking a short game break; while 52 percent said they felt "more confident, more energetic, more productive, and/or more mentally focused" after gaming.

Our forecast: more employers will begin to crack down on their employees. Some will discover the cost of game playing at work and offer counseling and other ideas for reducing stress that do not hurt productivity. Moreover, some enlightened employers will look for ways to incorporate gaming into daily work.


© Copyright 1998- by The Herman Group, Inc. -- reproduction for publication is encouraged, with the following attribution: From "The Herman Trend Alert," by Roger Herman and Joyce Gioia, Strategic Business Futurists. (800) 227-3566 or http://www.hermangroup.com. The Herman Trend Alert is a trademark of The Herman Group, Inc."


BACK BY POPULAR DEMAND: RETENTION SPECIALIST PROGRAM
A growing number of people have expressed an interest in attending our Employee Retention Specialist Certificate Program. We'd like to schedule on that's convenient for those who want to attend, but need your feedback to do so. Please place RETENTION SPECIALIST in the subject line and Joyce will personally call you back to schedule the workshop. Or you can call Joyce directly at 336-210-3548 (PDT this and next week).

BUSINESS IS PICKING UP
Most employers are unprepared. The recovery will bring a new set of challenges for employers that have been in prolonged contracted mode. They will need more skilled workers or will need now to begin to upskill their current staffs. But organizations can not engage in Strategic Workforce Planning, when they don't know how. That's where The Herman Group can help. We can help you with your "People Review"----large or small---so that you will know who you will need and when you will need them. . . and we can also guide you to the best sources for the people you will need. For more information, call Joyce at 336-210-3548 or e-mail joyce@hermangroup.com.

FIND OUT WHAT YOUR EMPLOYEES REALLY THINK AND FEEL
Discover what’s really going on in the hearts and minds of your employees. Our InnerViews interviewing service uses SPHRs and PHRs, certified human resource professionals to probe for the information you really need to know. Exit and Stay Interviews, as well as Why-Didn't-You-Take-Our-Offer Interviews. Call Rosalie Catalano at 937-416-7066, or read more at: http://www.hermangroup.com/retentionconnection/exit_interviews.html.


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