This Week's Herman Trend Alert Talent Production and Attraction in 2015

The Herman Trend Alert March 3, 2010 Resorts Going Green Ecotourism is "in". People want to believe their precious vacations are not creating a giant carbon footprint to harm the environment, but rather are at least carbon neutral. And the hoteliers are responding. Going green is not just a good idea for impressing guests and supporting the environment, but energy-saving practices also often benefit the bottom line. For now, some resorts will use it as their "unique selling propositions". In Hawaii, an increasing number of hotels and resorts now use recycled water and computer-monitored ‘fertigation’ (irrigation with doses of organic fertilizer). Another attractive feature they provide is beach-site, solar-power restrooms. Nominated for the World's Leading Green Resort and located in Bahia, Salvador, Brazil's is the beautiful and luxurious Tivoli Ecoresort Praia do Forte. Boasting five stars, this idyllic resort features simple architecture in harmony with the spectacular scenery and the impressive biodiversity of the area. Guests enjoy colorful gardens and natural pools as well as "a culinary journey through exotic flavors". Founded after British environmentalist/businessman, Jan Telensky happened upon a pipe gushing hot water near Slovakia's High Tatras Mountains, AquaCity was named the World's Leading Green Resort in both 2008 and 2009. AquaCity uses available geothermal energy to heat and power its extensive facilities. Guests minimize their carbon footprints, at the same time enjoying the highest standards of service at affordable prices. AquaCity has earned a global reputation for its pioneering approach to green tourism. Since it opened, it has welcomed over 2 million travelers and now daily saves more than 27 tons of carbon from entering the atmosphere. In the February issue of its in-flight, Qantas announced its "Awards for Excellence in Sustainable Tourism". Among its state award winners are the Crowne Plaza Alice Springs, Australia. The hotel identified 30 actions it could take to become more eco-friendly. Among them are replacing light bulbs, reducing water and gas usage, and installation of a system that reduces in-room air-conditioning use by 25 to 40 per cent. Expect the "green movement" to gain momentum, as every industry will look for ways to go green, while saving energy (and money) and attracting both talent and customers. © Copyright 1998- by The Herman Group, Inc. -- reproduction for publication is encouraged, with the following attribution: From "The Herman Trend Alert," by Roger Herman and Joyce Gioia, Strategic Business Futurists. (800) 227-3566 or http://www.hermangroup.com. The Herman Trend Alert is a trademark of The Herman Group, Inc." IS YOUR EMPLOYER AN EMPLOYER OF CHOICE®? Our effective, onsite seminars, workshops, and consulting can help you get there. We offer 1-, 2-, 3-hour, and full-day programs to help you communicate what it takes to become an Employer of Choice® and inspire your folks to get it done. In the future, being an Employer of Choice® will not be optional. Call Carol at 336-210-3547 to arrange a no-obligation conference call. Email info@EmployerOfChoice.com for more information. Or order the electronic version of the Employer of Choice book on your desktop for only $17.80 @ http://hermangroup.com/store/books_all.html#2. EMPLOYERS AND JOBSEEKERS: MARK YOUR CALENDARS Advertise at or attend VetJobs Virtual Career Fairs. VetJobs, the top veterans' job board, and PSI, the premier diversity job fair producer, are teaming up to launch these VeteransCONNECT events. Early employer registration is now open with employer loading by February 15th. Candidate loading begins March 1st. They anticipate 25-30 employers and have an attendee goal of 2,000 skilled jobseekers. Promoted extensively, early registration for this event begins is open NOW. To register or request additional information, please contact VetJobs at 877-838-5627 or e-mail info@vetjobs.com; they will forward an electronic flyer right away. Employers: Mention the Herman Trend Alert to receive a Bonus. CALCULATE THE HIGH COST OF YOUR EMPLOYEE TURNOVER With our Bliss-Gately tool, you can calculate the many hard and soft costs, down to the last penny. Great for justifying your investments in retention! At only $249/computer or $999 for a 6-site license, it is a real bargain! Visit http://www.hermangroup.com/store/software.html to order yours today! Herman Trend Alerts are produced by the Herman Group, strategic business futurists, Certified Management Consultants, authors, and professional speakers. New subscribers are welcome. There is no charge for this public service. 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