This Week's Herman Trend Alert Women---Expanding their Sphere of Influence

The Herman Trend Alert June 27, 2007 Going Green Happily for the health of planet earth, the United States is becoming more aware of the need to protect the environment. We are constructing more green hotels, more green office buildings, and even green car assembly plants. Thanks to enlightened hotelier Dennis Quaintance, the town of Greensboro, North Carolina, will soon have its first green hotel. The 147-room, eight-story Proximity Hotel is a $2.6 Million project that will incorporate many features valued by a standards program called LEED (Leadership in Energy and Environmental Design). Expected to be open in early fall, the Proximity will be one of the first hotels to receive the LEED Gold Certification by the U.S. Green Building Council, the organization that administers the LEED program. Featured in the June issue of Travel & Leisure magazine, the state-of-the-art hotel features reduced water consumption, solar panels on the roof, motion sensors on lights, and low-flow fixtures. Says Quaintance, "Going green is a way to prevent buildings from quickly becoming obsolete". Subaru of America Inc. has recently launched a new advertising campaign touting their new assembly plant in Lafayette, Indiana as "environmentally friendly". According to their hometown Journal & Courier, the campaign says "the Japanese-owned factory sent its last load of waste to a landfill three years ago." Their motto is "Eliminate environmental risks of our operations". The plant reuses and recycles everything. The company focuses on the three R's of recycling: Reduce; Reuse; Recycle. The best part---the ideas came from Subaru’s employees. And now for the icing on the cake.... wedding cake, that is. Weddings, too, are becoming green. Grooms and brides are recycling wedding attire, riding in hybrid cars, rather than limousines, and looking for other ways to "go green". Next, for winter weddings, they will be looking for green hotels and other environmentally friendly venues, rather than the large, impersonal catering halls. For summer weddings, anticipate more tents and garden weddings, to enjoy the great outdoors. As the more environmentally conscious generations (X and Y) take over, expect more examples of "going green" in every aspect of our lives.... a welcome development. © Copyright 1998- by The Herman Group, Inc. -- reproduction for publication is encouraged, with the following attribution: From "The Herman Trend Alert," by Roger Herman and Joyce Gioia, Strategic Business Futurists. (800) 227-3566 or http://www.hermangroup.com. The Herman Trend Alert is a trademark of The Herman Group, Inc." EMPLOYERS AND JOBSEEKERS: MARK YOUR CALENDARS Advertise at or attend VetJobs Virtual Career Fairs. VetJobs, the top veterans' job board, and PSI, the premier diversity job fair producer, are teaming up to launch these VeteransCONNECT events. Employer registration is now open with loading by February 15th. Candidate loading begins March 1st. Expect 25-30 employers and an attendee goal of 2,000 skilled jobseekers. Promoted extensively, early registration begins NOW. To register or request additional information, contact VetJobs at 877-838-5627 or email info@vetjobs.com; Employers: Mention the Herman Trend Alert to receive a Bonus. LOOKING FOR A UNIQUE VALENTINE’S GIFT? Give the gift of leadership advice in our weekly Lessons in Leadership to help your supervisors and managers remind your leaders about what’s really important The 52-week subscription is only $47, a bargain when you think about the savings to your organization in reduced turnover. Quantity discounts available by emailing Joyce at joyce@hermangroup.com. http://www.hermangroup.com/store/subscription_all.html#3 Order today! PREVENT EMPLOYEE TURNOVER IN 2012 Yes, you can prevent costly employee turnover, when you train your supervisors, managers, and executives. They will learn dozens of low and no-cost strategies and tactics that they can implement right away. We have an impressive track record and stand ready to help you. Call Carl at 336-210-3547 for a no-obligation conference call. Herman Trend Alerts are produced by the Herman Group, strategic business futurists, Certified Management Consultants, authors, and professional speakers. New subscribers are welcome. There is no charge for this public service. The Herman Trend Alert is received by over 30,000 subscribers in 78 countries, in addition to other websites and printed magazines. Do you enjoy receiving this weekly e-mail update? Contact us about our co-branded Trend Alert service. Click here to sign up for the Herman Trend Alert. Subscribe or Unsubscribe to weekly Herman Trend Alert View this week's Herman Trend Alert Archived Weekly Herman Trend Alerts

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