This Week's Herman Trend Alert The Danger of Ignorance

The Herman Trend Alert July 22, 1998: The New Frontier of Employee Benefits—Doggie Daycare First, there was childcare; then there was eldercare; now there’s petcare. Pet daycare centers in major markets are thriving, notably New York and San Francisco. The pet owners are delighted with the service they and their pets receive. Most of the facilities have waiting lists. Employers currently offer on-site childcare and eldercare. We believe that the next step is pet daycare. Through a company called BeneCom, a number of employers already offer Pet Assist, group discounts for routine and medical petcare. Other companies are very liberal about allowing employees to bring their pets to work. A lot of attention has been paid lately to helping employees with children balance their lives between work and family. But what about those employees who don’t have children? They represent about two-third of the workforce and they want, even sometimes demand, equal treatment. To childless employees, their pets are their children. Employers looking for ways to balance the scales for childless employees will do well to look seriously at on-site petcare. © Copyright 1998-2008 by The Herman Group, Inc. -- reproduction for publication is encouraged, with the following attribution: From "The Herman Trend Alert," by Roger Herman and Joyce Gioia, Strategic Business Futurists. (800) 227-3566 or http://www.hermangroup.com. The Herman Trend Alert is a trademark of The Herman Group, Inc." WANT TO BE RECOGNIZED AS AN EMPLOYER OF CHOICE®? Our effective, onsite seminars, workshops, and consulting can help you get there. We offer 1-, 2-, 3-hour, and full-day programs to help you communicate what it takes to become an Employer of Choice® and inspire your folks to get it done. In the future, being an Employer of Choice® will not be optional. Call Carol at 336-210-3547 to schedule a no-obligation conference call. DON'T BE LEFT BEHIND! If you've been thinking about attending our valuable Employee Retention Specialist Certificate Program, don't delay--limited spaces remain. With the employment market heating up, many positions are literally impossible to fill. Attend this course and you will learn dozens of low-/no-cost valuable strategies to attract and retain the talent you need. Recertification credit from HRCI. Next program: September 9-10, Las Vegas. Call Carol at 336-282-9370 or visit http://www.employeeretentionspecialist.com. GET INSIDE THE HEARTS AND MINDS OF YOUR EMPLOYEES Find out what's really going on inside the hearts and minds of your employees. Our InnerViews interviewing service uses SPHRs and PHRs, certified human resource professionals to probe for the information you really need to know. Exit and Stay Interviews, as well as Why-Didn't-You-Take-Our-Offer Interviews. Call Rosalie Catalano at 937-648-1918 or read more at: http://www.hermangroup.com/retentionconnection/exit_interviews.html. Herman Trend Alerts are produced by the Herman Group, strategic business futurists, Certified Management Consultants, authors, and professional speakers. New subscribers are welcome. There is no charge for this public service. The Herman Trend Alert is received by over 30,000 subscribers in 78 countries, in addition to other websites and printed magazines. Do you enjoy receiving this weekly e-mail update? Contact us about our co-branded Trend Alert service. Click here to sign up for the Herman Trend Alert. Subscribe or Unsubscribe to weekly Herman Trend Alert View this week's Herman Trend Alert Archived Weekly Herman Trend Alerts

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