This Week's Herman Trend Alert

Reaching Gen Z
 

  The Herman Trend Alert

August 3, 1999

Take-Home Meals Will Become More Popular

150 days until January 1, 2000

Today's workers are challenged with a heavy workload, responsibilities at home, stressful commuting time, and precious little time for themselves. The thought of preparing meals after that tiring commute after a busy day is not inspiring. If people can find a way to reduce that load at dinner time, they're highly receptive!

The ability to take a meal home from work, pop it in the microwave, and serve it quickly to a hungry family is quite appealing. For people who live alone, the minimization of the food preparation chore is often a blessing. An increasing number of employees are picking up meals at work--leftovers from lunch service at the company cafeteria.

More women (read: mothers with homemaker duties) will be working full-time or part-time. An increasing number of single mothers will also be in the workforce, facing special challenges around child care and family management. More older workers will stay in the corporate main stream, at least on a part-time basis. With limited capabilities, they will appreciate employers doing little things to make their lives easier.

Another interesting demographic will be an increase in workers who have, until relatively recently, been locked into the welfare cycle. These workers will be concerned about giving their kids decent meals, but will be hampered by an income level that isn't significantly higher than what they'd become accustomed to on public support. The transition period will be difficult for them, so any help they can get from their employers will be quite valuable for them.

The anticipated shift to providing prepared meals as part of the employment relationship will take the "care and feeding" of employees to a new level.


© Copyright 1998- by The Herman Group, Inc. -- reproduction for publication is encouraged, with the following attribution: From "The Herman Trend Alert," by Joyce Gioia, Strategic Business Futurist. 336-210-3547 or http://www.hermangroup.com. The Herman Trend Alert is a trademark of The Herman Group, Inc."

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AMAZING FOOD SUPPLEMENT NOW AVAILABLE
Joyce could hardly believe her eyes when she saw his latest lab results. Her husband, who had been diagnosed with Stage 2 Kidney Disease, due to decades on lithium, now has totally normal kidney function (copies of both sets of lab results available upon request). And the only thing he did differently was to take this new food supplement. Somehow, it normalizes body function by bringing additional energy to the cells. It has been found to lower cholesterol and blood pressure, and even reduce blood sugar to normal levels. For more information, call Naturopathic Physician Dr. Tianna Conte at 914.205.4969 or email her at DrTianna@gmail.com and she'll send more information.

OUR AUTHOR JOYCE GIOIA TO KEYNOTE EXPO CAPITAL HUMANO IN MONTERREY
On September 10th, our own author, Joyce Gioia will deliver the opening keynote (with simultaneous translation) for the EXPO CAPITAL HUMANO in Monterrey, MEXICO, sponsored by Allenamenti. No cost to register: http://expo-capitalhumano-mty.com/front_content.php?idcat=52

To read this Herman Trend Alert on the web: http:// www.hermangroup.com/alert/archive_8-27-2014.html


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