This Week's Herman Trend Alert

Leadership in Normal 2.0

  The Herman Trend Alert

February 12, 2003

Creative Rewards for Employees

In many companies, employees are rewarded for hard work in traditional ways: Christmas bonuses, benefits, paid vacations. However, employers are searching for new ways to reward their employees. They're sensitive to the need to value their employees more as the pool of quality workers shrinks, yet reluctant to spend money on expensive trips.

The emerging trend is to bring people together for a shared adventure. White water rafting can be a bit extreme; a walk in the park lacks excitement. The middle ground: Bicycle trips. The bicycle tour market, around for a while as recreation, is beginning to fulfill a valuable purpose in the corporate world. Company or departmental bike trips are a different kind of experience, safe and well-supported by professionals. Bike tour companies specialize in local trips (an afternoon away from the office) and/or longer trips across the country or into other countries. The tour company takes care of the details, provides bicycles and guides, and allows the participants to just enjoy themselves.

Besides being a wonderful perk, bicycle excursions build relationships and a feeling of teamwork that cannot be artificially grown in a conference or day seminar. The bicycle tour experience affords employees the opportunity to socialize outside the working environment---they return with laughter, stories, and pictures. People who are refreshed, motivated, and invigorated enjoy their work even more. The team that plays together, stays together, so these excursions can help build the bonds that increase employee retention.

Bike trips are organized as special events, planned around local attractions. And they're scheduled as brain-break activities at conventions and corporate meetings. These and similar outings will be used to strengthen the shared-experience team feeling among executives and managers. They'll be enjoyed by non-management employees who will appreciate a little wellness- based time away from the workload. University interns will have opportunities to spend some informal time with corporate leaders, encouraging them to stay on as full-time employees after graduation.

An example of this trend is the Bicycle Tour Company ( Sal Lilienthal can answer questions at 888-711-KENT in Kent, Connecticut. Other websites describe similar companies around the world.

© Copyright 1998- by The Herman Group, Inc. -- reproduction for publication is encouraged, with the following attribution: From "The Herman Trend Alert," by Joyce Gioia, Strategic Business Futurist. 336-210-3548 or To sign up, visit The Herman Trend Alert is a trademark of The Herman Group, Inc."

Our author Joyce gets quoted in TIME Magazine and other national media on a regular basis. You can, too! Sign up for You will be found by the news media and in Google search: 1. Through your personal search-engine-optimized press room by 39 topics you choose; 2. By news releases pushed out 10 ways including Google News; 3. Be found in the 2020 printed Yearbook of Experts, Authorities & Spokespersons. Save 15% when you register by October 31st @

The Association of Professional Futurists proudly presents its annual online learning experiences on Full Spectrum Futures. Network with leading futurists from all over the world. And best of all, it's free to attend, though contributions are encouraged to help defray costs. For more information, visit here.

Excellent translation services from English, French, or German into Spanish. Especially well-versed in medicine/pharma and automobile industries. 5-year Bachelor Degree in Translation. Also editing and proofreading of all kinds of Spanish language documents. Flexible rates, depending on number of words, degree of difficulty/technicality, and turnaround. For an instant quote email Mariana Campora Lesti at or contact her on SKYPE at marianacampora.

To read this Herman Trend Alert on the web:

Herman Trend Alerts are produced by the Herman Group, strategic business futurists, Certified Management Consultants, authors, and professional speakers.

New subscribers are always welcome. There is no charge for this public service. The Herman Trend Alert is read by over 30,000 people in 90 countries, including other websites and printed periodicals. Click here to sign up for the Herman Trend Alert.

Do you enjoy receiving this weekly e-mail update? Contact us about our co-branded Herman Trend Alert service.

Subscribe or Unsubscribe to weekly Herman Trend Alert
View this week's Herman Trend Alert
Archived Weekly Herman Trend Alerts


[ Home About Products Resources Media ]


7112 Viridian Lane
Austin, TX 78739
Voice: 336-210-3548
Toll Free in US & Canada: 800-227-3566

  © The Herman Group. All rights reserved.

Web site design by WebEditor Design Services, Inc.