This Week's Herman Trend Alert

Leadership in Normal 2.0

  The Herman Trend Alert

April 11, 2001


Faced with the challenge of educating and training people all over the world, corporations have turned to e-learning. Using the power of the internet, instructors teach courses to workers in a wide variety of environments. With increasing access to the worldwide web, employees easily go on-line from virtually anywhere and take a course-"live" or pre-recorded. Quality and accessibility of learning is improving levels of performance everywhere. Employees are eager to participate and enthusiasm is high.

The above paragraph is what proponents of on-line training would have us believe. But is the picture really this bright? Not quite, and the potential is still there.

When distance learning was first introduced, optimism and enthusiasm were high. Until innovation hit the wall of reality, the race to use higher levels of technology created serious learning challenges for course developers, instructors, and students. The importance of the teacher-learner relationship got lost in efforts to use the bells and whistles of rapidly emerging technologies. Some courses were more entertaining than educational.

Training professionals encountered another obstacle when they discovered that not all employees are ready to embrace individualized on-line learning. Many are still not computer-literate and some who are familiar with computers are skittish about using the distance learning technologies. This discomfort is particularly prevalent among some of the older workers (in this case, 40 or 45 and older) who find this computer learning a bit intimidating.

Costs are a factor. At first, with the rapid growth in the field, costs were high. Some costs have dropped; others are still beyond the reach of corporate training budgets. Questions about whether to develop courses in-house or contract them continue to challenge the professionals in the field. With the large number of suppliers and self-described experts in the arena, the development of standards is difficult. Everyone thinks his/her way is best.

Access is a problem. Many employees do not yet have access to on-line learning. Hardware issues, scheduling, and training in the process of computer-based learning are all challenges.

E-learning is here to stay, but will grow less rapidly than was originally anticipated.

© Copyright 1998- by The Herman Group, Inc. -- reproduction for publication is encouraged, with the following attribution: From "The Herman Trend Alert," by Joyce Gioia, Strategic Business Futurist. 336-210-3548 or To sign up, visit The Herman Trend Alert is a trademark of The Herman Group, Inc."

Our author Joyce gets quoted in TIME Magazine and other national media on a regular basis. You can, too! Sign up for You will be found by the news media and in Google search: 1. Through your personal search-engine-optimized press room by 39 topics you choose; 2. By news releases pushed out 10 ways including Google News; 3. Be found in the 2020 printed Yearbook of Experts, Authorities & Spokespersons. Save 15% when you register by October 31st @

The Association of Professional Futurists proudly presents its annual online learning experiences on Full Spectrum Futures. Network with leading futurists from all over the world. And best of all, it's free to attend, though contributions are encouraged to help defray costs. For more information, visit here.

Excellent translation services from English, French, or German into Spanish. Especially well-versed in medicine/pharma and automobile industries. 5-year Bachelor Degree in Translation. Also editing and proofreading of all kinds of Spanish language documents. Flexible rates, depending on number of words, degree of difficulty/technicality, and turnaround. For an instant quote email Mariana Campora Lesti at or contact her on SKYPE at marianacampora.

To read this Herman Trend Alert on the web:

Herman Trend Alerts are produced by the Herman Group, strategic business futurists, Certified Management Consultants, authors, and professional speakers.

New subscribers are always welcome. There is no charge for this public service. The Herman Trend Alert is read by over 30,000 people in 90 countries, including other websites and printed periodicals. Click here to sign up for the Herman Trend Alert.

Do you enjoy receiving this weekly e-mail update? Contact us about our co-branded Herman Trend Alert service.

Subscribe or Unsubscribe to weekly Herman Trend Alert
View this week's Herman Trend Alert
Archived Weekly Herman Trend Alerts


[ Home About Products Resources Media ]


7112 Viridian Lane
Austin, TX 78739
Voice: 336-210-3548
Toll Free in US & Canada: 800-227-3566

  © The Herman Group. All rights reserved.

Web site design by WebEditor Design Services, Inc.