This Week's Herman Trend Alert

Leadership in Normal 2.0

  Press Release
For Immediate Release
Contact: Joyce Gioia

Pockets of CrisisTM

The employment marketplace is heating up. Every month more jobs are created and jobless claims go down. Soon cocooning employees unhappy with their present circumstances will jump their corporate ships.

This exodus from jobs people have hated for years is already happening in some geographical areas, some occupations, and some industries. The term Pockets of CrisisTM was coined in late 2002 to describe the employment market at that time. “And those Pockets of CrisisTM are spreading,” says Joyce Gioia (joy-yah), president of The Herman Group.

During the early part of the decade, the country had fewer than ten markets with less than 3.0% unemployment, now we have 44. And we had fewer than 50 markets with less than 4.5% unemployment; now we have 196. The 4.5% level is significant because economists define full employment to be between 4.5 and 5.0% unemployment. Therefore, any rate that is lower than 4.5% indicates that the particular geographical market is in a workforce shortage situation.

Each year, during the summer, the principals of The Herman Group, a think-tank of workforce futurists, and VetJobs, the job board that caters to employers looking for retired military, conduct a survey of the leading-edge thought about the employment marketplace. The principals are Joyce Gioia (joy-yah), Roger Herman, and Ted Daywalt, well respected in the fields of retention and recruiting. The knowledge gleaned from their research is complied in a special paper called the Red Alert Report.

Some industries form their own Pocket of CrisisTM. The Red Alert document details job growth in four such pockets, the hottest industries: healthcare, education, construction, and hospitality. The Red Alert employment advisory covers a number of hot issues in addition to Pockets of Crisis,TM. Issues like offshoring and reverse offshoring, as well as onboarding and workers unemployed by choice are discussed in depth. In addition, this year the researchers extend an international reach to Canada and Asia, to discuss the global challenges employers face.

This special report was named Red Alert in 2004 when readers told the researchers that their white paper had information so hot they needed to give it a more descriptive name.

The Herman Group is a firm of consulting futurists concentrating on workforce and workplace trends and their implications. Emphasis is placed on employee selection and retention as critical strategies. Included in the firm are researchers, professional speakers, authors, and consultants. The Herman Group is based in Greensboro, NC, with affiliates in Sao Paulo, Melbourne, Hong Kong, and Port Louis, Mauritius. Contact Joyce Gioia-Herman at 336-210-3548 or e-mail:                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            

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