This Week's Herman Trend Alert Telecommuting to a Better Bottom Line

The Herman Trend Alert March 2, 2005 Niche Job Boards Filling a Need With the increasing use of the Internet for purposes of job-seeking---and by employers searching for just the right candidates, there is a growing trend toward the use of niche job boards. The relative popularity of these services, particularly compared to the more general job boards, is fueling expansion of Internet use in the re-energized employment market. Examining shopping trends and the popularity of boutique clothing stores, it's easy to understand why these boutique job boards are attracting so much attention----and will continue to do so. Recent research revealed that niche sites that specialize by career field or industry, and those that specialize by geographic focus, are favored by 78 percent of corporate employment specialists. Only 17 percent of the respondents preferred general job boards like Monster.com or Careerbuilder.com, and only 3% selected their organization's own website. On the job-seeker side of the picture, studies indicate that more candidates get jobs through niche sites than through comprehensive job boards. Candidates prefer to use niche sites catering to their region or work discipline to avoid wasting time exploring opportunities that don't fit who they are or what they're looking for. Employers can selectively target specific job advertisements to their identified candidate audiences. With online advertising costs on comprehensive job boards becoming increasingly expensive, human resource executives want to gain a stronger return on their marketing investment. Some niche sites enable employers to find a particular type of candidate. For instance, recruiters seeking military veterans and people who are anticipating leaving active duty use VetJobs, the largest military related job board. Other sites specialize in the senior executive levelpositions: Netshare.com and ExecuNet for senior executives. Looking for retirees or seniors who want to keep working? Visit Retired Brains. Some niche sites operate with career focus, too. For building trades, go to ConstructionJobs.com. People interested in sales use AccountManager.com, SalesJobs.comand MarketingJobs.com. IT-related jobs are found at ComputerJobs.com, ComputerWork.com, and DICE.com. People who speak Spanish or Portuguese link with employers at LatPro.com. For a comprehensive listing, see the WEDDLE's © Copyright 1998- by The Herman Group, Inc. -- reproduction for publication is encouraged, with the following attribution: From "The Herman Trend Alert," by Roger Herman and Joyce Gioia, Strategic Business Futurists. (800) 227-3566 or http://www.hermangroup.com. The Herman Trend Alert is a trademark of The Herman Group, Inc." NEED HELP THINKING ABOUT YOUR FUTURE? Our futurists offer thought-provoking and penetrating insights, along with creative ideas to implement right away. Whether you're looking for a speaker or a consultant or a facilitator for your strategic planning retreat, The Herman Group can help you find a person for your needs, no matter what your topic. Call Joyce at 336-210-3548 to discuss your event. REDUCE COSTS BY LOWERING EMPLOYEE TURNOVER If you knew just how much money turnover is costing your company, you would have handled it ages ago! Turnover costs A LOT and it comes right off the bottom line. Let The Herman Group and its team of very experienced consultants help you address your turnover issues right away. We have an impressive track record and stand ready to help you. Call Carol at 800-227-3566; international, call 336-210-3547 for a no-obligation conference call. GOOD SELECTION = BETTER RETENTION If you are not using pre-employment assessments, you are flying without radar---not very smart in today's highly competitive environment. Let us help you better understand your candidates and your employees. In less than 30 minutes, you will know if they can do the job (abilities); their work behaviors, even their personality and attitudes (like integrity & ethics), and those can't be trained. It's very cost effective, too! For more information, contact Joyce at 336-210-3548 or e-mail assessments@hermangroup.com. Validated for many countries and cultures. We offer in-depth help with job descriptions, too! http://www.hermangroup.com/assessments.html. Herman Trend Alerts are produced by the Herman Group, strategic business futurists, Certified Management Consultants, authors, and professional speakers. New subscribers are welcome. There is no charge for this public service. The Herman Trend Alert is received by over 30,000 subscribers in 78 countries, in addition to other websites and printed magazines. Do you enjoy receiving this weekly e-mail update? Contact us about our co-branded Trend Alert service. Click here to sign up for the Herman Trend Alert. Subscribe or Unsubscribe to weekly Herman Trend Alert View this week's Herman Trend Alert Archived Weekly Herman Trend Alerts

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