This Week's Herman Trend Alert

The Gender Diversity Payoff
 

  The Herman Trend Alert

May 16, 2001

Recruiters Will Reach Into High Schools

For years, corporate recruiters have been active on college and university campuses. They schedule interviews with students who may be prospective employees, send information to be posted, filed, and distributed, and wine and dine. They compete to capture the interest of students with potential of working for their companies.

The schools are happy to have the attention of the recruiters. It's to their advantage to have their students well-placed in corporations that may contribute to the university in the future. And the better placements the graduates achieve, the easier it is for admissions officers to attract new freshmen. Colleges welcome recruiters, give them access to the students, provide space for them to conduct interviews, and serve as a clearinghouse for information.

Recruiters face an interesting challenge today: not enough college students to meet current and future demands. Competition is intense with more aggressive recruiters targeting the same students. The solution? Reach young people earlier, before the other college recruiters discover them. Recruiters will contact students before their junior and senior years, while they're still sophomores and freshmen. This effort has actually already begun, with students being contacted long before they're ready for job- hunting.

What's next? Soon we will see recruiters on high school campuses. In earnest. We forecast that both corporate and industry recruiters will become more visible in high schools all over. Corporate recruiters from international, national and regional companies will seek to reach top students with two objectives in mind: to build awareness and interest in their companies for the college recruiting experience, and second, to explore opportunities to gain early commitments from these students through internships. This practice will not be limited to the United States; recruiters will travel internationally-in person and by e-mail-to find top applicants.

Trade associations will step-up promotion of jobs in their fields to increase awareness and stimulate enrollments in post-secondary education. Some will promote high-paying careers that don't require college. As recruiting in schools becomes accepted, local employers will also come hunting for help. High schools may be overwhelmed by recruiters. Retired executives may help students evaluate opportunities.


© Copyright 1998- by The Herman Group, Inc. -- reproduction for publication is encouraged, with the following attribution: From "The Herman Trend Alert," by Joyce Gioia, Strategic Business Futurist. 336-210-3548 or http://www.hermangroup.com. To sign up, visit http://www.HermanTrendAlert.com. The Herman Trend Alert is a trademark of The Herman Group, Inc."

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AMAZING FOOD SUPPLEMENT NOW AVAILABLE
Joyce could hardly believe her eyes when she saw her husband's lab results. Her husband, who had recovered from colon cancer had been in chemo for six months, but after that he wasn't getting better. On top of that, his CEA (Carcino Embryonic Antigen) Marker has jumped to 8.5, a cause for concern and more tests. Joyce asked the doctor for 30 days to see what she could do without more tests and treatment. One month to the day later, his CEA was at 4.8; one month after that, it was 4.3 and now six months later, it is 3.8 (copies of all lab results available upon request). And the only thing he did differently was to take a miraculous new food supplement. Somehow, it normalizes body function by bringing energy to the cells. It has been found to lower cholesterol and blood pressure, and even reduce blood sugar to normal levels. For more information, call Joyce at 336.210.3548 or email her at joyce@hermangroup.com.

To read this Herman Trend Alert on the web: http:// www.hermangroup.com/alert/archive_5-18-2016.html.


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