This Week's Herman Trend Alert

Leadership in Normal 2.0

  The Herman Trend Alert

June 22, 2011

Recruiting's Leading Edge--Delivering Value to Applicants

With high unemployment here for a while, employers not only need to sift through the resumes to find that "right" candidate, but have also needed to send something back to the applicant, if the person were not being hired.

Enter ACE (Automated Candidate Experience) from Psichometrics/PeopleClues. ACE is a nifty new means for employers to deliver value to their candidates. Simultaneously, these leading-edge employers are giving themselves a competitive advantage, by identifying the psychometric profiles of their best candidates.

Once people have applied to the participating employer, the applicants take an assessment; once completed, they are presented with their free career reports. These career reports contain valuable personalized feedback, including the percentage job fit for the positions or jobs applied-for and resume and career tips that will help them to leverage their strengths. In our experience, people do not know how to articulate their strengths and this program gives them the exact language. The best part for the candidates (and the employers) is that it is totally free.

However, the biggest winners are the employers. First, they receive important feedback on job fit for their candidates. Second, they are providing a valuable service to their prospective employees with personalized information they can really use to further their careers. This value-added service is bound to have a positive effect by retaining candidate involvement.

Even if the candidates are not a good fit for those specific jobs, ACE demonstrates a level of caring. This caring makes the candidates feel valued and appreciated and establishes the company as a preferred employer. The only caveat is that employers must be licensed users of the PeopleClues Assessments, one of the best pre- and post-hire assessments available in the marketplace; it has been validated for many countries and cultures.

Without a doubt, ACE is one of the real win-win products we have seen recently. For more information, visit

As technology enables the Human Resources function to be more "human", we can expect more of these intelligent systems to help enlightened employers to better connect with their current team members, prospects, and candidates.

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